Does your digital content neglect to drive action and obtain results? Ever wonder why your content isn't turning up in search results?
Many people don't put a fraction with the effort into distributing their hard-made content installed into creating it. As an example, there are 500 hours of latest content uploaded to Youtube every minute. That's 720,000 hours of recent content being uploaded daily. Yet only 1% of Youtube videos account for 93% coming from all views. So that means 99% of Youtube videos are barely getting seen.
Can you believe 2.7% of most Youtube videos never even get 1 view?
Here's why your blog post and video content isn't appearing. The reason is that a digital landscape is unfair. Publishing content on these platforms is like bringing something in to the world simply to see it die quietly in the night.We put in a staggering variety of hours making our content. Yet many people don't put any time or thought into distribution when they hit "publish". Many creators have an "If we construct it they're going to come" attitude that clearly isn't working. Countless talented creators never obtain the traction and communities their content serves and deserves, because they don't realize how rigged the machine is. Social websites platforms that produce the digital components of community easier have stacked it within their interests as an alternative to ours.
Therefore, these platforms limit your reach to your fans automagically and encourage one to pay to promote you. On your fans. These platforms make income using advertising highly targeted ads that came into being from searches you made, words your phone have recorded you saying without you knowing, along with the unrestricted access to your charge card history. Plus your charge card history is incredibly valuable to advertisers.
Your personal information, scraped within these channels, will be weaponized against you. Enemy nations have discovered ways to hack our governments and democracies using each of our data on these platforms. China uses Linkedin to recruit spies now. For less than half the price of a fresh military helicopter, Russia influenced the 2016 US election using digital warfare.
Advertisers exploit your insecurities and fears to make you go shopping it is not necessary, using the private data you won't ever intended to give away at no cost.
I am aware that which you are thinking:
"I never gave Facebook or Google usage of my bank cards or any of this stuff. Just how can this be?"
The 100+ page Terms & Conditions agreements we willingly clicked on were designed and then we wouldn't read them. They did this to cover their asses, never to protect us.
So what occurs these platforms are caught hearing you or watching you without your permission? Recently Facebook got caught watching users through their phone cameras after they scrolled their news feed. It is just a "bug" if they are caught. Advertisers like Google and facebook take action to enhance ad effectiveness. They'll only get good at hiding their surveillance people. Despite the fact that we've caught them red handed, nothing appears to ever get lucky and them.
Why aren't we hostile to the people who actively exploit our privacy and weaponize our data against our very own self-interests?
Facebook isn't your friend. Google isn't your friend. Amazon isn't your friend. They're pimping your own personal information and making their apps increasingly addictive so you spend more time on their own platform, for them to sell more ads that focus on you.
As we knew this could happen, I would not think we'd happen to be so happy to join. We're not able to go back now. But we are able to skip forward in the act of defiance against methods and powers that be.
I growth hack because we're stuck within a system that's rigged against us. We can easily beat the odds and win by gaming their systems and algorithms like they game our laws with excessive legalese jargon-filled "update agreements" and game our democratic institutions by refusing to fact check political advertisements.
Breaking these platforms' conditions and terms isn't an question for being unethical. It's going for a defiant stand against a system containing still did not protect us.
The system is rigged against us and controlled by individuals that aren't playing fair. That is why you'll need an unfair advantage today.
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